Privacy Policy for Social Media Pages

Vocativ takes compliance with data protection regulations very seriously. We would like to inform about how we process your personal data when you interact with us on our social media pages.

Data Controller

We, Vocativ, LLC and all entities it controls, is controlled by or is under common control with, including parents, affiliates, and subsidiaries, in addition to the provider of the social media platform (platform provider) are jointly responsible as data controllers for the processing activities concerning your data.

The platform provider in this respect primarily determines the purposes and means of the processing activities, which we can influence only to a limited extent. To the extent that we can exert influence over or set parameters regarding the processing of your data, we will, within our means, take actions to ensure that the platform provider processes your data in compliance with applicable data protection regulations.

Please see our imprint on our site’s footer, for our contact details and further information on our Company.
We operate the following social media sites:

  • Facebook: [https://www.facebook.com/Vocativ/]

Our Data processing

The data you provide directly on our social media pages such as comments, videos, pictures, likes, tweets etc. are published by the social media platform. The processing by us is based on Art. 6 (1) (f) GDPR which refers to processing which is done in the interest of public relations and communication which is in the legitimate interest of Vocative. As part of this processing we may:

  • Communicate with you via the social media platform;
  • share your content on any of our social media platforms as well as on our website,
  • allow you to participate in contests and/or raffles;
  • process very basic demographic information (like age, gender, location) in order to improve our Facebook fanpage content and measure our content performance. As the operator of the Facebook fanpage, we receive this data in an aggregated form and are not able to re -identify any users from this data.

At no time is your data used or processed by us for any undisclosed purposes. To the extent that the platform provider leaves us room to exert influence over or set parameters regarding the processing of your data, we will design our social media pages to be as compliant as possible with applicable data protection rules. We therefore do not make use of demographic, interest-based, behavior-based or location-based target group classifications for the purposes of advertising, notwithstanding that such services may (by default) be provided to us by the social media platform providers.

With regards to the receipt of the statistics provided by the platform provider, this may only be influenced by us to a limited extent and we do not possess the means to deactivate them completely. However, we make sure that no additional optional statistics are made available to us.

If you wish to object to a particular data processing, please contact us via the contact information provided in our imprint available on our website’s footer. Following our examination of your request, we will determine whether we are able to respond to your request. If we are unable to fulfill your request using our own means, we will forward it to the appropriate service provider.

If you send us an inquiry through the social media platform, we may also, depending on your request, refer to other secure communication channels that guarantee confidentiality. You always have the option to send us confidential inquiries to the address given in the imprint on our website’s footer.

Data processing by the provider of the social media platform

The provider of the social media platform uses web tracking methods. Web tracking may also take place independently of whether or not you are logged in or registered on the social media platform. Unfortunately, we cannot influence or restrict the web tracking methods of the social media platform.
Please be aware that the platform provider may use your profile and behavioral data to evaluate, among other things, your habits, personal relationships and preferences. We have no influence on the processing of your data by the platform provider.

Further information on the data processing conducted by the platform provider, including information concerning your rights as a user, can be found in the provider's data protection policy:

  • Facebook: https://www.facebook.com/privacy/explanation

Your rights as a user

In light of the processing of your personal data, the GDPR grants you as a user of social media pages the following rights:

1.) Right of access to your data (Art. 15 GDPR):

You have the right to obtain confirmation as to whether or not personal data concerning you is being processed, and, where that is the case, obtain access to the personal data and the information as specified in Art. 15 GDPR.

2.) Right to rectification and erasure (Articles 16 and 17 GDPR):

You have the right to obtain, without undue delay, the rectification of inaccurate personal data concerning you and, if necessary, the right to have incomplete personal data completed. You also have the right to obtain an erasure of the personal data concerning you without undue delay, if one of the reasons listed in Art. 17 GDPR applies, e.g. if the data is no longer necessary for the intended purpose.

3.) Right to restriction of processing (Art. 18 GDPR):

You have the right to request restriction of the processing of your data if one of the conditions set out in Article 18 GDPR is met, for instance if you have objected to the processing of your data, for the duration of a possible evaluation.

4.) Right to data portability (Art. 20 GDPR):

In certain situations, listed in Art. 20 GDPR, you have the right to receive the personal data concerning you in a structured, common and machine-readable format or demand a transmission of the data to another third party.

5.) Right to object (Art. 21 GDPR):

If the data is processed pursuant to Art. 6 para. 1 lit. f GDPR (data processing for the purposes of the legitimate interests), you have the right to object to the processing at any time for reasons arising out of your particular situation. We will then no longer process your personal data, unless there are demonstrably compelling legitimate grounds for processing, which override the interests, rights and freedoms of the person concerned, or the processing serves the purpose of asserting, exercising or defending legal claims.

Right to lodge a complaint with a supervisory authority

Pursuant to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data infringes applicable data protection regulations. Your right to lodge a complaint may be enforced in the Member State of your habitual residence, place of work or the place of the alleged infringement.

Contact details of our Data Protection Officer (DPO)

Our data protection officer will be happy to provide you with information regarding data protection related inquiries:

FIRST PRIVACY GmbH
Konsul-Smidt-Straße 88
28217 Bremen
www.first-privacy.de
Email: office@first-privacy.com
Phone: 0421 69 66 32 0