Most Same-Sex Couples With Kids Can’t Afford Dolce & Gabbana

Mar 16, 2015 at 10:39 AM ET

The people Dolce & Gabbana’s targeted in their recent anti-IVF slur, same-sex couples who are raising children, are half as likely to be able to afford the luxury brand’s clothing as heterosexual couples.

Married or partnered LGBT individuals living in two-adult households and raising children are twice as likely as non-LGBT individuals in the same situation to report household incomes near the poverty line, 2013 data from The Williams Institute shows.

The Italian luxury designer is in a tight spot after upsetting stars such as Ricky Martin, Victoria Beckham and Courtney Love, who have spoken out in support of the hashtag started on Instagram by Elton John, #BoycottDolceGabbana. John started a celebrity-fueled online movement Sunday night to boycott Dolce & Gabbana after the two designers called children conceived via IVF “synthetic children.” (John and his partner have two kids conceived from IVF.)

Though John has likely amassed a following of wealthy and influential people who might be able to use their power to boycott D&G, same-sex couples with children are less likely overall to be wealthy enough to buy luxury fashions. Hundreds of tweets Monday in reaction to the high-end celebrity kerfuffle reflected the Williams Institute data, such as these:

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