SEX

Charitable Porn Site Turns Orgasms Into Donations

When viewers use IJustCame.org to get off, the site gives a penny to sexual assault and prostate cancer organizations

SEX
Illustration: Tara Jacoby
Jun 29, 2016 at 1:35 PM ET

A new porn website is promising to donate a penny to charity every time someone uses it to get off. As the site puts it rhetorically, “What if your orgasm didn’t end in a tissue?”

Under videos with titles like, “Give Me Jizz To Eat” and “Obedient Anal Slave,” there’s a donation button reading, “I Just Came!” When a viewer presses it, a cent is donated to one of three charities: The Joyful Heart Foundation, which advocates for sexual assault survivors, The Movember Foundation, which funds prostate cancer research, and the self-explanatory Ovarian Cancer Research Fund.

There are some limitations on the donations, though: It’s restricted to two a day per user with a 15 minute “cool-off period” between each donation. So far, they say they have collected “a few thousand dollars” in charity funds, and they plan to make the donations annually.

Adam Lee, the site’s co-founder, said in an email to Vocativ that he and his business partner James Cook came up with the idea “after partying at a few frats.” They claim to be Stanford graduates and are both using pseudonyms to protect their identities, and Lee declined to provide their real names to Vocativ for fact-checking purposes. “We just got really drunk and started talking about how much we hate porn, and how easy it would be to make it better,” he said. “The industry’s added a lot of bad things to our world, but it really isn’t that hard for them to fix it. We saw that as a market opportunity, and fixed it for them.”

Currently, Lee and Cook are funding the donations themselves, according to the Huffington Post, which first reported on the project, but they hope to eventually get companies to sponsor the donations. “We’re targeting causes that the porn industry has largely made worse—sexual assault, rape, and revenge porn,” Lee said. (Note that research suggests that porn has not caused an increase in sexual violence.)

Beyond the charitable donations, the site is also trying to overhaul “the modern online porn business model, and the quality of the advertisements on porn sites,” according to Lee. He said they also have “a machine learning algorithm” that eliminates racist and sexist content.

The site’s “about” page describes the IJustCame.org team as “on a mission to flip the modern porn industry upside down and do something nasty to it.”

One might read “something nasty” to mean “aggregate content tube-site style and help someone else, other than porn producers or performers, see money from it.” After all, IJustCame.org doesn’t own any of the content found on its site. Lee says he’s concerned about that aspect of his operation, and believes it’s “a problem we can solve.” For now, though, he says there are “more pressing problems.” He added, “We’re trying to make porn a better experience for everyone.”