Hillary Wins Debate, But Bernie Is Dominating The Internet

The Bern is hot despite his recent data breach scandal

"Sorry, I can't hear you over the sound of my fan base." — REUTERS
Dec 20, 2015 at 12:35 PM ET

It seems that Bernie Sanders’s recent dispute with the Democratic National Committee hasn’t hurt his popularity on the Internet. A Vocativ analysis of Sanders’s social media following reveals that the candidate wasn’t only just the most mentioned participant at Saturday’s Democratic debate, he also beat out his rivals in new Twitter followers and Google searches. Surprising results, given that much of the media crowned Hillary the debate’s winner.

Of the 542,765 posts using the hashtag #demdebate during ABC’s broadcast, 52,203 directly mentioned one of Bernie Sanders’s two Twitter handles. Over 46,600 posts mentioned Hillary Clinton, while only 15,678 mentioned the third Democratic candidate, former Maryland governor Martin O’Malley.

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Sanders was also able to outpace his fellow Democrats in new Twitter followers on the day of the debate, gaining 16,525 new followers on December 19. At the same time, Hillary gained 8,219 new followers, while O’Malley amassed 475 new followers. Vocativ’s analysis shows that Sanders gains approximately 5,000 new followers on a typical day, and the last time he saw a similar spike was on November 15th, the day after the last democratic debate, which came on the heels of the terrorist attacks in Paris.

In Google searches as well, Sanders easily beat out the competition. According to Google Trends, 41 percent of all searches related to the three candidates were about Bernie Sanders, 33 percent were for Hillary Clinton, and 26 percent for O’Malley. Sanders only lost his lead in searches for a period of 16 minutes, from 9:32 to 9:48 PM.